Signal Boost: petition Disney to keep Brave’s Merida marketing true to movie
‘Brave’ creator blasts Disney for ‘blatant sexism’ in princess makeover:
Cowboys and Aliens: mismanaging audience expectations
James Bond and Indiana Jones in the Wild West versus aliens with frickin’ lasers – but what was missing?
Boo to Channel 4 UK
Why don’t you allow access from other countries to see and embed your promo videos for upcoming shows? Especially in countries to which you’re no doubt planning to sell the show? At least Sky 1 knows how to do it properly.
Obvious social media marketing bait is obvious: no biscuit
I know Old Spice Guy well, Old Spice Guy is a minor joy of mine, you are nothing like Old Spice Guy.
Who’s using Dribbble?
Anybody? It looks very interesting, but I’m hesitant to sign up for yet another thing without knowing how other people are finding it usability-wise etc.
Quote of the Day: Store Wars
I wonder if Mr Harvey thought through the consequences of highlighting to his customers on every news site just how much better deals are online.
Arsevertising*: Will You Be Ready For Your First Time?
Spotted by The Amazing Kim at the movies was this ad for CPR First Time. [description and transcript below the cut] As well as the movie ad, there’s a game. At the Facebook page, you can play KickStart My Heart. When you kickstart Gladice’s heart (by clicking on her chest at the prescribed frequency of [...]
How not to write to a blogger
I guarantee you that your jaw did not just drop as far as mine did when I first read that. Yeah, I can totally see how he’s really loving our blog and is utterly captivated by our style of writing and the subjects we choose to write about. Yay for the females!
Nestle Aus manager calls critics irrational, biased
Complete with the infantilising headline we’ve come to expect from Fairfax media, Asher Moses has written up the ongoing #nestlefamily incident: “Mummy bloggers spit the dummy over Nestle’s spoilt milk” First, Nestlé hung its bloggers out to dry, leaving them to deal – very, very badly – with the PR disaster they co-created. Nestlé then [...]
Nestlé moves from obfuscation to outright lies
This seems a good point to start a new post. Many Nestle-bloggers seem to be continuing to believe that by taking their questions straight to the company, they will get honest replies, and will clear up all these decades of silly misunderstanding in a jiffy. Under great pressure, Nestle corporate representatives have finally joined in [...]
Quickhit: Your kids’ ‘secure’ online chats being sold to marketers
Creepy privacy invasion of the day: Web-monitoring software reads kids’ private messages and sells data to advertisers “Parents who install a leading brand of software to monitor their kids’ online activities may be unwittingly allowing the company to read their children’s chat messages — and sell the marketing data gathered. Software sold under the Sentry [...]
Infant Formula Product Placement in Chemistry Matric Exam
School and university exam writers often invent scenarios. They play with made-up names for people, they dream up companies, they have fun devising original scenarios and puns to spice up their questions. But what happens when they get bored doing that, or don’t have time, or when an alternative is shoved under their noses? There [...]
PSA: The CDC on swine flu and breastfeeding
A lot of people think that breastfeeding is a tenuous, fragile, and even dangerous thing. Oh, they might concede that breastfeeding is a fine thing to do if it’s easy, and the mother is perfectly healthy, and the baby is perfectly healthy, and the planets align. But should anything be slightly out of kilter, “Stop [...]
Baby toupees: “i’m Not a Boy!”
Dissatisfied with lacy elastic garters as a salve for gender-neutral panic in the carers of baby girls, the market has come up with this hideously hirsute scalpgirdle: The splash page reads: Baby Bangs – for the girl who has everything. Except hair! I briefly wondered which was worse – the idea that baby girls need [...]
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