peeves

Boffins wa-hey!

So what is the difference between a Boffin and a Wonk? Is it merely that “wonk” is a USAnism and “boffin” is a Britishism? Or is it to do with scholarly rigor – wonks are fascinated but waffle (or at… Read More ›

She’s a floorwaxer and a dessert topping!

Unilever, Unilever, Unilever. The company that brought us the marketing triumphs of Slimfast formula for fatties, and Lynx/Axe perfumed men’s body products. Now Unilever had rebranded hair-product range Suave for the noughties, with their “Pretty Mommy Movement” (retch). The catchphrases?… Read More ›