So here’s some unnecessary and unkind rubbish in a new ad from Libra, a company selling tampons, pads and liners in New Zealand and Australia. Poking fun at trans women is very much not how to get the tampon-buying public on your side.
In 1968, some activists demonstrated against the Miss America beauty pageant and threw objects of “female oppression” – bras, high-heeled shoes, girdles, curlers – into a trash can. They were arguing about liberation – there was never any bra-burning – but the myth of the feminist as a bra-burner was created by the western media. There was also a crucial word missed in the description of the trashed bras.
Book one of my Australian Women Writers Challenge.
Does Mim sound like a goody two-shoes? She isn’t.
Does she know everything? She doesn’t. But she does know you don’t walk too close to the Tarrant house.